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Big Pharma and Africa
Shriveled by a sluggish global economy and the gradual collapse of the pharmaceutical market in the United States and on the old Continent, large global groups are considering a new look the African market. It began a decade ago and became the trend. Euler Hermes saw a 17% increase per year in Africa and Asia by 2015 – compared to only 1.3 percent in North America and 0.4 percent in Western Europe. For many years, developed countries have been privileged. But today, their health insurance systems go wrong and Labs there are more and more involved. So, they seek growth drivers, particularly in Asia and Africa.
