Honda launches carbon dioxide reduction initiative
ABJ – June 21 – Honda Motor Co. Ltd. has issued its 2011 Environmental Annual Report.
Striving to realize the Honda environmental vision of the joy and freedom of mobility and a sustainable society where people can enjoy life, Honda has established 2020 carbon dioxide emissions reduction targets to address the most important business management issues of climate change and energy issues. At the same time, Honda introduced a global environmental slogan that draws directly from Honda’s environmental heritage—“Blue Skies for Our Children.”
Honda has been pursuing its own environmental targets and is committed to proactive environmental conservation activities. In 2006, Honda set a goal to reduce global carbon dioxide emissions from use of its motorcycles, automobiles and power products by 10 per cent by the end of 2010, compared to year 2000 levels. In 2010, this goal was attained by all products.
Honda has now set a target to reduce carbon dioxide emissions from its global products by 30 per cent by the end of 2020, compared to year 2000 levels.
Furthermore, in addition to reducing carbon dioxide emissions during production and supply chain, Honda will strengthen its efforts to realize reductions in carbon dioxide emissions through its entire corporate activities. Honda will also strengthen its efforts in advancing technologies in the area of total energy management to reduce carbon dioxide emissions through mobility and people’s everyday lives.
In addition, Honda has established a global environmental slogan as an expression of the company’s proactive commitment to make progress in its environmental efforts on a global basis. With this slogan, Honda will strive to become the leader in the area of environmental and energy technologies.
The new global environmental slogan and symbol will be used with Honda’s internal and external environmental activities and communications around the world.


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