October 10
A watershed moment for business development in Zambia - The privatization of Zamtel
Last month, Zambians heard great news that will change the face of the telecom industry in the country forever: Zambia’s state-owned telecoms provider Zamtel announced a successful privatisation. Zamtel has been a key supplier of telecom ...
Entrepreneur Spotlight : Ivor Ichikowitz
Since its 1994 inception, the Paramount Group has steadily grown from being a reseller of South African defence equipment to a fully integrated systems and solutions provider. The Paramount Group has built up the ability ...
Legal: When the going gets tough, the tough get going
Zambia has achieved a number of important objectives related to modernization of its telecom policy and market framework over the past eighteen months. With major structural changes now complete, including passage of new ICT legislation, ...
Branding : The profit-pumping heart of business-to-business marketing
Brands mean ownershipWe can all recall a piece of advertising that lost its link with the brand: “Great ad! Clever, striking, sharp, funny, hard-hitting.” What company was it? No brand: no ownership.In B2B marketing, branding ...
total:
4
| displaying:
1 - 4
View Current Issue
